Buzz+viral+mobile

Buzz and viral marketing can be used on hotels: 1) on youtube by creating a video to describe the hotel 2) screen savers and font screens on computers and on mobile phones 3) send MMS with the city's most important events, restaurants, 4) service by SMS and MMS from the hotel: the guest sends messages to an appropriate service to know an itinary or a restaurant or other information and gets a precise answer from the hotel.

3rd Party Sites

Group work: Navine Chhuon and Olga Smuniova

http://smuniova.blogspot.com/

http://www.hiltonworldwide.com/en/ww/ourbestrates/guarantee.jhtml?adId=guaranteebestrate,hotelrooms,30

The Hilton Family HotelsOur Best Rates. Guaranteed.®Just book directly through any Hilton Family website, reservation center, or hotel directly. In fact, Hilton promises that if you do find a lower rate on some other booking channel, they'll not only match that rate, but give you a $50 American Express® Gift Cheque as well.

http://redlion.rdln.com/rg/327/3434_wp2.htm

We Promise or We Pay" Rate Guarantee Find a better online rate? Make us pay! We promise you'll find the best possible online rate for Red Lion & WestCoast Hotel accomodations - only at redlion.com and westcoasthotels.com or you receive a $100 Gift Certificate and up to 2 nights of your stay FREE!

The prices are low for both but BRG offers more alternatives for guests for example gift vouchers or pays the difference under the condition that the bookings are related to competitive third party sites: www.expedia.com, www.hotels.com, www.orbitz.com, www.travelocity.com, www.lodging.com, and www.travelweb.com (“Non-Opaque ADS Channels”).

Comment on article

Clemence Auley

http://la-mere-clemence.blogspot.com/

This article Clemence delt with is about a new hotel in the Maldives island. She describes the positive and negative aspects which is very good but she should also talk about the competition, the date of creation...she should be more precise on the information about the hotel and not the destination.

weekly posting for March 15th

World Travel & Tourism Climbs to US$ 7 Trillion in 2007 WTTC Reports

http://www.hospitalitynet.org/news/154000320/4030642.html

This article shows us performances forecasts for the world's travel and tourism industry. This year shows a growth which is a very good progress for this industry which suffered a lot due to all health, politics and environmental problems. These forecasts also show that the next year is going to be a promising one. This does not only have an effect on the tourism industry but also on the cultural, social and environmental aspect. Actually it can also be very healthy for the hospitality industry: provide more accomodations, leisure activities and infrastructures...

The tourism industry grows with the hotel and hospitality industry.